Who do you serve best?

Consider the thousands of versions of our world as viewed by thousands of different individuals that are filtering out different things?

This could be the greatest tug of war to our collective consciousness. Our customers are all unique but groups of them have things in common and we refer to these as niches. Communicate who your niche market is and do everything you can to specialize in their needs.

This is substantially better than trying to please everyone.


My Gift to you
Thinking Differently- over 100 idea starters

I have just released my first E book and for your interest I have gifted you the link to access your very own copy - pass it on to your friends!!!
Simply click on the image to access your copy now!

Mark Collins