Simplify your business

What are you doing or making that is not proportionately contributing?
Review individual product sales? If it is not selling, then stop offering it.

As a minimum, look at the sales throughput of the lowest 20% performing, items you sell and ask the same questions of each item:

  • Does this add value to my core customers?
  • How can I increase that value.
  • What is the down side to discontinuing this item.

simplify-your-buiness-ideasIf you only delete or change 10% of your products every year, your average product has a 10 year productive life which seems long in our fast changing world (10% most probably isn’t enough)

By deleting underperforming product lines regularly you will have the capacity and agility to try new ones and stay refreshed.

My Gift to you
Thinking Differently- over 100 idea starters

I have just released my first E book and for your interest I have gifted you the link to access your very own copy - pass it on to your friends!!!
Simply click on the image to access your copy now!

Mark Collins