Before Easter 2020, during Covid level 4, the business faced the challenge of adapting quickly. At that time, it was reduced to selling a small product range through a single wholesale outlet with no retail presence anymore, no transaction website, or delivery solution. As a result, the Little French Pastry had almost no revenue coming in and no cash reserves. They were uncertain about what steps to take particularly as their abilities to tap into Easter business (just over a week away) had also disappeared.
Online Start Up
+ T/O 1st Week
Cash Reserve in 12 Months
Little French Pastry is an Auckland business owned by Ben and Matt, who are two talented pastry chefs with a strong commitment to meeting their customers’ needs, providing excellent service, and innovative products. Mentoring this business is a pleasure because they take proactive measures, approach challenges with optimism and humor, and always strive to do their best. At the time we started our mentoring program, Little French Pastry operated two separate sites, a kitchen and a tiny coffee and pastry outlet, and had a team of 5.
In order to quickly adapt to the Covid level 4 situation prior to Easter 2020, it was recommended to establish online sales and a direct-to-customer channel, and subsequently develop a strategy for the future.
Over the next 12 months, they not only stabilised their business and built cash reserves but also gained invaluable experience of what was possible. As a result, they were prepared to expand their operations by moving to a new kitchen and then buying and opening a new location in 2021.
Food and Hospitality Consultancy
When COVID-19 struck and turned our world around, we needed someone who had the experience of surviving other downturns to help make us a plan. Mark made us think differently about how we looked at our business. He also taught us how to enjoy our business more than we used too which has been crucial to our growth. I would definitely recommend Mark’s company to help you focus and prioritise what is really important, reset your direction to help you and your business succeed. He is a person with a generous heart and the conviction that hard work and results deliver happiness.
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